Developed in:  Microsoft ASP.Net C# more.

Date: February 2016 



Wineux is in the top 3 largest wine eCommerce and communities in Mexico.

Wineux is a startup of technology and wine that was born with the idea of bringing the most amazing user experience to their clients when the pick, buy and receive wine directly to their homes.

Their mission is to promote Mexican wine, so they work with Mexican vineyards and have the most extraordinary selection of wine.


Difficulties Found

Wineux needed to expand their sales globally and start selling with a stable eCommerce developed, with their requirements, they needed some specific information for their reports, payment methods, API integration with their carriers.





The main idea was to create a new and revolutionary experience for end users that are wine-friendly and for those who aren’t using the latest technology available for web applications. One of the biggest challenges was to come up with those new ideas, make them possible, and help users learn about wine.

For more than three years, we develop and support this success story to reach the best customer experience and deliver more than 1 million bottles to corporates and consumers all over Mexico.

Wineux's first version was nothing compared to what is now given the needs and ideas that we found during the development. When we first launched the website it was only seen as a regular eCommerce, but as time passed by, it became a better experience and users started to like it a lot more.

The website it’s developed in a relational database environment using EF as a main structure combined with MVC architecture. The hosting and cloud services are provided by Azure using SQL Server as our main processor and LINQ as our query interpreter.


On the front, Wineux it’s developed using the latest standard on HTML5 and CSS3 rules combined with many responsive and cross-browser directives and Javascript to maintain smooth its style and real-time feeling.



Difficulties Found

Some carriers that Wineux uses to deliver the orders to their customers didn’t have API to track the location and information from their orders. We developed an API where we can handle that information where we made the request directly to the carrier's website and display the data live on the customers' panel on the eCommerce.  


The result of this project ended with a very stable eCommerce with an incredible user experience that made the customer get their orders delivered as fast as possible in the most secure way and tracking all the information through their customer panel.

We worked really hard on understanding what the customer required our UX/UI team helped them a lot while defining the whole process and making it as simple as possible for the customer to understanding all the buying process.

The eCommerce was developed fully responsive so every user can visit the site in every platform.


Tech stack:

  • Backend

    • Microsoft ASP.Net C#

    • Azure Hosting Services

    • Entity Framework

    • LINQ

    • SQL Server

  • Frontend

    • HTML5

    • CSS3

    • Javascript

    • jQuery

    • Twitter Bootstrap Framework